AIMRI CONFERENCE - ‘Researching for Results – Focus on the Sample’.

An AIMRI conference – Connaught Rooms, London, 23rd & 24th June 2016.

See the full Programme at :   PROGRAMME 4 - LONDON 2016.doc

Research results are entirely dependent upon the quality of the sample obtained and recently many concerns have been expressed about the accuracy of opinion polls in the UK and the US and sampling methods have been called into question.

So, what are your views of the quality of samples currently? 

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Brexit or Bremain? An AIMRI Conference London, 23rd & 24th June 2016

 ‘Researching for Results – Focus on the Sample’

AIMRI conference

Grand Connaught Rooms, London, 23rd  & 24th June 2016

Brexit or Bremain?


Focus on the Sample” comes at an important time for Europe because the 23rd is the day of the referendum; the date when UK residents will tick yes or no to the question:  "Should the United Kingdom remain a member of the European Union or leave the European Union?"  There have been (and will continue to be) many opinion polls published on this question and already there is a big debate about the different outcome predicted by online polls com-pared with telephone polls.


As we all know, whatever the data collection method, the answer lies in the sample achieved so the first session will review the polls under the heading “Brexit or Bremain?  We will have three speakers each presenting their results and the following day we will end the conference with a comparison with the outcome of the referendum and an open forum discussion.



'Richard Chilton Under 30's Memorial Competition'

Tony Dent, AIMRI Chairman, Presenting Cheque to Miss Rachael Camp from Opinium Research

Winner of the first 'Richard Chilton Under 30's Memorial Competition'


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