Saturday, Jul 4, 2009

Alliance of International Market Research Institutes

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AIMRI was founded in Bruges in 1991 and currently has nearly 100 members in 30 countries. It represents the corporate and business interests of International market research agencies.

AIMRI helps members develop their business by connecting them with fellow professionals throughout the world. Where clients need a network in many countries to carry out their research, members work together to provide a global service. AIMRI runs conferences in many different cities on conducting International market research.

AIMRI Blog

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We have developed a new Aimri online journal web log. Your comments please – AIMRI blog – click here



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A new feature of the AIMRI website will be a series of photo galleries recording AIMRI events and personalities. The first gallery is from the Athens conference (March 2009) and there will be more!.

AIMRI Meeting – “Understanding Niche Markets”

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Friday 30th October 2009, Munich

We expect to cover Reaching Minority Groups… a key market research activity, whether it be children or consumers of luxury items or enthusiasts for sports & pastimes or travellers or healthcare patients or businessmen or whatever. The narrower the segment the greater the sampling difficulties and the more specialised the techniques.

The conference will be held in the Platzl Hotel, a 4 star superior hotel in the centre of Munich.

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